{"id":14645,"date":"2021-01-21T04:00:06","date_gmt":"2021-01-21T10:00:06","guid":{"rendered":"https:\/\/www.insta-pro.com\/?p=14645"},"modified":"2023-05-08T17:03:36","modified_gmt":"2023-05-08T22:03:36","slug":"know-your-products","status":"publish","type":"post","link":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/","title":{"rendered":"Know Your Products: Relative Value &#038; Market Value"},"content":{"rendered":"<p>Recently, I assisted one of our Sales Managers doing a feasibility analysis for a prospective customer who was considering establishing a mechanical soy processing business. This particular customer was considering a competitive soy processing system and worked with an independent consultant to conduct a feasibility analysis. Based on the analysis, they made the decision to not pursue the project.<\/p>\n<p>&nbsp;<\/p>\n<p>Our Sales Manager challenged the customer to share his values and allow Insta-Pro to evaluate the cost and pricing assumptions supplied in the competitor\u2019s analysis. Immediately, we discovered the pricing assumptions provided were based on a solvent-extracted soy meal and not in line with what Insta-Pro sees by their customers when selling ExPress\u00ae soy meal. The value of the ExPress\u00ae soy meal garners a higher market price vs. solvent soybean meal and other mechanically-processed soy proteins, which is based on higher digestibility of protein and oil (energy) giving improved animal performance, as evidenced by independent University research.<\/p>\n<p>&nbsp;<\/p>\n<p>University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.\u201d The calculation allows for giving consideration for the higher level oil in the meal and improved digestibility of protein and energy found in ExPress\u00ae soy meal when compared to solvent-extracted soymeal. Using this \u201cRelative Value\u201d calculation, we have developed pricing models to evaluate \u201cwhat if\u201d changes made to pricing and digestibility based on local market conditions and giving various \u201cMarket Value\u201d scenarios. Use of these pricing models allows for more accurate values to be used in the overall feasibility analysis, thus giving a more realistic analysis.<\/p>\n<p>&nbsp;<\/p>\n<p>If you are interested in learning more about Relative &amp; Market Values of ExPress\u00ae soy meal, or a Feasibility analysis, contact Insta-Pro today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently, I assisted one of our Sales Managers doing a feasibility analysis for a prospective customer who was considering establishing a mechanical soy processing business. This particular customer was considering a competitive soy processing system and worked with an independent consultant to conduct a feasibility analysis. Based on the analysis, they made the decision to [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":10881,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31,7180],"tags":[1438],"class_list":["post-14645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-businessstrategyandfinance","category-nutritionandtechnologies","tag-feasibility-analysis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Know Your Products: Relative Value &amp; Market Value - Insta-Pro<\/title>\n<meta name=\"description\" content=\"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.&quot;\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Know Your Products: Relative Value &amp; Market Value\" \/>\n<meta property=\"og:description\" content=\"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\" \/>\n<meta property=\"og:site_name\" content=\"Insta-Pro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/instaprointernational\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-21T10:00:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-08T22:03:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png\" \/>\n\t<meta property=\"og:image:width\" content=\"920\" \/>\n\t<meta property=\"og:image:height\" content=\"320\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Karl Arnold\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@InstaProInt\" \/>\n<meta name=\"twitter:site\" content=\"@InstaProInt\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\"},\"author\":{\"name\":\"Karl Arnold\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/person\/67aeee921673f2d56b49dc3e937e1d97\"},\"headline\":\"Know Your Products: Relative Value &#038; Market Value\",\"datePublished\":\"2021-01-21T10:00:06+00:00\",\"dateModified\":\"2023-05-08T22:03:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\"},\"wordCount\":296,\"publisher\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png\",\"keywords\":[\"Feasibility Analysis\"],\"articleSection\":[\"Business Strategy &amp; Finance\",\"Nutrition &amp; Technologies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\",\"url\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\",\"name\":\"Know Your Products: Relative Value & Market Value - Insta-Pro\",\"isPartOf\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png\",\"datePublished\":\"2021-01-21T10:00:06+00:00\",\"dateModified\":\"2023-05-08T22:03:36+00:00\",\"description\":\"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.\\\"\",\"breadcrumb\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage\",\"url\":\"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png\",\"contentUrl\":\"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png\",\"width\":920,\"height\":320},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/dnhhw5f4ou41m.cloudfront.net\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Know Your Products: Relative Value &#038; Market Value\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#website\",\"url\":\"https:\/\/insta-pro.spinudev.com\/en\/\",\"name\":\"Insta-Pro\",\"description\":\"Extrusion Equipment Manufacturer\",\"publisher\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/insta-pro.spinudev.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#organization\",\"name\":\"Insta-Pro\",\"url\":\"https:\/\/insta-pro.spinudev.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2024\/09\/512x512.png\",\"contentUrl\":\"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2024\/09\/512x512.png\",\"width\":512,\"height\":512,\"caption\":\"Insta-Pro\"},\"image\":{\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/instaprointernational\/\",\"https:\/\/x.com\/InstaProInt\",\"https:\/\/www.linkedin.com\/company\/insta-pro-international\/\",\"https:\/\/www.youtube.com\/@insta-prointernational5033\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/person\/67aeee921673f2d56b49dc3e937e1d97\",\"name\":\"Karl Arnold\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g\",\"caption\":\"Karl Arnold\"},\"sameAs\":[\"https:\/\/www.insta-pro.com\"],\"url\":\"https:\/\/insta-pro.spinudev.com\/en\/blog\/author\/karnold\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Know Your Products: Relative Value & Market Value - Insta-Pro","description":"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.\"","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Know Your Products: Relative Value & Market Value","og_description":"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.\"","og_url":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/","og_site_name":"Insta-Pro","article_publisher":"https:\/\/www.facebook.com\/instaprointernational\/","article_published_time":"2021-01-21T10:00:06+00:00","article_modified_time":"2023-05-08T22:03:36+00:00","og_image":[{"width":920,"height":320,"url":"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png","type":"image\/png"}],"author":"Karl Arnold","twitter_card":"summary_large_image","twitter_creator":"@InstaProInt","twitter_site":"@InstaProInt","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#article","isPartOf":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/"},"author":{"name":"Karl Arnold","@id":"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/person\/67aeee921673f2d56b49dc3e937e1d97"},"headline":"Know Your Products: Relative Value &#038; Market Value","datePublished":"2021-01-21T10:00:06+00:00","dateModified":"2023-05-08T22:03:36+00:00","mainEntityOfPage":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/"},"wordCount":296,"publisher":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/#organization"},"image":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage"},"thumbnailUrl":"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png","keywords":["Feasibility Analysis"],"articleSection":["Business Strategy &amp; Finance","Nutrition &amp; Technologies"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/","url":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/","name":"Know Your Products: Relative Value & Market Value - Insta-Pro","isPartOf":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage"},"image":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage"},"thumbnailUrl":"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png","datePublished":"2021-01-21T10:00:06+00:00","dateModified":"2023-05-08T22:03:36+00:00","description":"University Nutritionists have developed a calculation to help evaluate differences in various soy meals and thus establish the \u201cRelative Value.\"","breadcrumb":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#primaryimage","url":"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png","contentUrl":"https:\/\/insta-pro.spinudev.com\/wp-content\/uploads\/2016\/10\/update-antibiotic-free-production.png","width":920,"height":320},{"@type":"BreadcrumbList","@id":"https:\/\/insta-pro.spinudev.com\/en\/blog\/businessstrategyandfinance\/know-your-products\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dnhhw5f4ou41m.cloudfront.net\/en\/"},{"@type":"ListItem","position":2,"name":"Know Your Products: Relative Value &#038; Market Value"}]},{"@type":"WebSite","@id":"https:\/\/insta-pro.spinudev.com\/en\/#website","url":"https:\/\/insta-pro.spinudev.com\/en\/","name":"Insta-Pro","description":"Extrusion Equipment Manufacturer","publisher":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/insta-pro.spinudev.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/insta-pro.spinudev.com\/en\/#organization","name":"Insta-Pro","url":"https:\/\/insta-pro.spinudev.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2024\/09\/512x512.png","contentUrl":"https:\/\/www.insta-pro.com\/wp-content\/uploads\/2024\/09\/512x512.png","width":512,"height":512,"caption":"Insta-Pro"},"image":{"@id":"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/instaprointernational\/","https:\/\/x.com\/InstaProInt","https:\/\/www.linkedin.com\/company\/insta-pro-international\/","https:\/\/www.youtube.com\/@insta-prointernational5033"]},{"@type":"Person","@id":"https:\/\/insta-pro.spinudev.com\/en\/#\/schema\/person\/67aeee921673f2d56b49dc3e937e1d97","name":"Karl Arnold","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8a8e039b1c7e0031198adb4fa3dc145af7b0fc6bb35a5c7104ae053624595f99?s=96&d=mm&r=g","caption":"Karl Arnold"},"sameAs":["https:\/\/www.insta-pro.com"],"url":"https:\/\/insta-pro.spinudev.com\/en\/blog\/author\/karnold\/"}]}},"_links":{"self":[{"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/posts\/14645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/comments?post=14645"}],"version-history":[{"count":0,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/posts\/14645\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/media\/10881"}],"wp:attachment":[{"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/media?parent=14645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/categories?post=14645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/insta-pro.spinudev.com\/en\/wp-json\/wp\/v2\/tags?post=14645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}